観瀾湖華誼馮小剛電影公社(百年記憶公社)

The Mission Hills Huayi Brothers Feng Xiaogang Movie Town, on Haikou's Mission Hills resort complex, is a large film-themed attraction built through a partnership between the Mission Hills Group, the film studio Huayi Brothers, and the celebrated Chinese director Feng Xiaogang. Its "Centenary Memories Commune" recreates the streetscapes of early twentieth-century China as immersive film sets. For travelers looking for an entertaining, photogenic break from Hainan's beaches, it is a popular half-day or evening stop.

The town is made up of reconstructed period streets designed to evoke China of the republican era, with façades of old banks, shops, teahouses, and cinemas lining paved lanes built as working film sets and public walkthrough spaces. Wandering among them you can take in the careful set-dressing, pose for photos against the period backdrops, and catch street performances and occasional filming in progress. Dining, cafés, and souvenir shops occupy many of the buildings, so the experience combines sightseeing with eating and browsing in a lively, theatrical atmosphere.

Most visitors spend two to three hours, and the town is at its most atmospheric in the late afternoon and evening, when the lights come on and the streets take on a cinematic glow. Because it is a purpose-built attraction rather than an authentic historic quarter, the experience leans toward entertainment and photography, which makes it especially suited to couples, families, and anyone who enjoys immersive, film-set environments. Comfortable shoes are worth wearing for the ramble through the streets.

The Movie Town sits within the larger Mission Hills resort complex on Haikou's southern fringe, so it pairs easily with the neighboring volcanic hot springs, the shopping and dining of the resort, or the nearby golf and leisure facilities. As a distinctly different experience from the beaches and historic temples, it offers a fun, visually rich evening out and a lighthearted change of pace on a Haikou-area itinerary.